Our Mission and Objectives

Our mission is to increase awareness and knowledge of agriculture in India among the general public. Agriculture is a vital sector of India's economy, providing livelihoods for millions and contributing to food security. However, the sector faces many challenges that must be addressed to ensure the welfare of farmers and rural communities.

Challenges Faced by Farmers in Farming

We aim to educate the public about the challenges farmers face — such as soil degradation, water scarcity, climate change, and pest management — to drive awareness and support for sustainable farming.

Lack of Innovation and Technology

We highlight the lack of innovation and new technology in agriculture, advocating for R&D and tech adoption to improve productivity and profitability.

Transport and Storage

We advocate for better transport and storage facilities to reduce post-harvest losses and improve farmer access to markets.

Challenges in Selling Produce

We raise awareness about market access, price volatility, and middlemen — and support farmers in getting fair prices.

Agriculture Policy and Government Interventions

We engage with policymakers to support farmer-friendly policies and create an enabling environment for sustainable agriculture.

Lack of a Public Forum

We aim to build a public forum for farmers and stakeholders to share ideas, feedback, and challenges.

Need for a Cohesive National Voice

We aim to unite farmers, researchers, and changemakers into a single movement for sustainable agriculture in India.